Kokai is built on these five key principles:
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Audience-first approach: The most effective marketing begins by focusing on your audience. Kokai centers around understanding who you want to reach, wherever they are, and helping you do that efficiently.
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Enhanced trader toolkit: We've upgraded your tools to amplify your strategic value. Get your work done through guided workflows. Deliver impactful results.
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Quality inventory at scale: Double down on high-quality inventory. We're finding the best of the open internet for you so you can focus on your goals.
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Data-driven decisions: Leverage data and insights for smarter decision-making. You'll see the insights you need to make better decisions. Right where you need them.
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Intuitive UI: Simplify complexity with an intuitive user interface. Quickly scan your active and upcoming campaigns. See the full menu of trader tools laid out in a visual map: the Programmatic Table.
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Interactive visuals: Dive into our interactive visuals that provide a dynamic and immersive learning experience. Explore the Programmatic Table with ease and gain a deeper understanding of the workflows and tiles.
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Key concepts: Explore our library of Kokai concepts, complete with clear explanations and real-world examples.
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Streamlined navigation: Navigate our portal effortlessly with the neatly organized topics. Find the information you need quickly and efficiently either using the table of contents or the search bar.
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Latest updates: Stay up-to-date with the latest updates and releases from the Technical Content team. From new features to performance improvements, you'll find all the information you need to stay ahead of the curve.